Hi and good morning to all of you. Recently i have been hired as an intern at a software house and i have been assigned to work under their SEO specialist. Right now all i have learned is that SEO is divided into 2 categories i.e Off-Page and On-Page. Off page is used for link building and On page is for making site user friendly and search engine friendly. Correct me if i am wrong somewhere. As i am just getting started, i can appreciate any and every help provided. Thanks a lot.